From the manufacturer


Nurturing Healthy Imaginations
Our toys, crafts, and games are designed to ignite imagination and a sense of wonder in all children.
Choosing Great Toys
Increasingly, doctors and child development experts around the world are recognizing the value of hands-on, imaginative play.
Research shows play promotes self-confidence, social and cognitive skills, resilience, and more.
And it is these skills that are crucial building blocks for success and personal fulfillment in adulthood.
Fun Features
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Perfect for Young MagiciansKids can don the cape with bow tie, the vest with secret pocket, and the top hat with hidden compartment and begin to polish their tricks to get them performance-ready. |
Just Say the Magic WordsThe set comes with a magic wand, coin, rabbit, and a card with tricks – just add the magic words like “abracadabra” and “presto chango” for a little razzle dazzle. |
Quality FabricThe high-quality fabrics are hand washable with cold water. |
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Our StoryMelissa and Doug are real people (and parents of six) who are passionate about the power of play! |
Our MissionTo ignite imagination and wonder so children discover themselves, their passions, and their purpose. |
Our ToysMade with quality and care, our toys inspire a world of discovery and hands-on learning. |
Our PromiseThe Melissa & Doug signature on every product is our commitment to the highest standards. |
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All of our toys are rigorously tested to meet the highest standards. Its playful products have received hundreds of awards, including the 2018 Good Housekeeping Best Toy Award. |
Recognised as a parent-recommended brand for creativity and learning in the U.S., Melissa & Doug is loved in more than 130 countries. |
It all started with a girl, a boy, and a dream to create meaningful products that would inspire kids to discover themselves, their passions, and their purpose. |
No screens, no apps, just good wholesome toys for kids of all ages. Every one of our 2,000+ toys is designed to engage kids in the joy of imaginative, hands-on play. |
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